---
title: "Have the licensing talk early to maximize impact:"
subtitle: "Experiences from three collaborative projects"
author: "Dominik Lukes"
outline_version: 2
auto_title_slide: false
auto_thanks_slide: false
---

## Have the licensing talk early to maximize impact: Experiences from three collaborative projects
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**Dominik Lukes**

@TechCzech - Researchity.net

## Attribution-ShareAlike
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![Creative Commons icons in black circles on white: the “cc” mark, a person (attribution) and a circular arrow (share-alike).](assets/media/img-4b9230e78ea05697.png)

## Questions / comments
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@TechCzech

## Presentation on **j.mp/licensing-talk**
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![Screenshot of a SlideShare page showing this talk's title slide (“Have the licensing talk early to maximize impact: Experiences from three collaborative projects”, Dominik Lukes, @TechCzech - Researchity.net) in the player, “1 of 45”, beside a “Recommended” list of other presentations by the same author, including “Copyright and Creative Commons for Teachers” and “Investigating literacy teachers' linguistic knowledge”.](assets/media/img-2f7793e550eee425.png)

## Three projects:
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iLearnRW, Load2Learn, LDD Navigator

![Screenshot of the iLearnRW project website home page, with a photograph of a laptop on a table.](assets/media/img-93bb373ba11a776d.png)

![Screenshot of the Load2Learn website, a RNIB and Dyslexia Action service, with its menu, a description of learning resources in accessible formats and “Get started” buttons.](assets/media/img-0aa2537a8fd66858.png)

![Screenshot of the LDD Navigator website of Learning Difficulties and Disabilities in the Justice System, with an eye icon and a clipboard icon under the questions “What are the signs?” and “What do I do?”.](assets/media/img-54ce65fd96541774.png)

## Alt title:
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How I found out

I’m a licensing geek!

## Typed up in a few hours
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![Screenshot of a Word document titled “Consultation paper: Intellectual Property Licensing Models for … outputs DRAFT, v1”, with a Word Count dialog open showing 14 pages and 2,815 words.](assets/media/img-fdb69deda0bde7cd.png)

## Why?
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## People have inflated expectations of the value of their IP
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## People are ignorant of copyright law implications
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## Content everyone wants shared cannot be reused due to unclear copyright ownership
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## Solution?
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## Have the licensing talk early!
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![Photograph of two rainbow bee-eaters on a branch against a blue sky; one passes a dragonfly to the other, which spreads orange wings.](assets/media/img-8efe4d1984ef871b.jpg)

## Licensing talking points
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## Value of IP
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## How are we leveraging the value of our IP?
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## Who sees our IP and would we benefit more if it was out in the open being used by people?
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## Do we have any IP locked away in documents that have not been used by anyone but may have impact if shared openly?
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## Lack of clarity in a collaborative project
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## Slide 20
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Who owns the copyright? Are all people working on a collaborative project under the same contract with their institution?

## How about copyright ownership under different jurisdictions? May not always be enforceable by contract?
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## What are specific conditions of use once all principals involved in creation and collaboration leave?
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## Reality of Open Licensing
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## You still OWN copyright of openly licensed materials!
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## Open licences can offer more realistic protection of your IP by securing attribution.
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## Many materials in education with permission to copy already effectively BY NC SA.
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## Open licences give explicit permission and remove incorrect assumptions about ownership.
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## Open Licensing avoids awkward conversations…
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## Slide 29
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- “I thought we owned that.”
- “We can only use this internally because we’re not sure if we own it.”
- “We need to get a permission from X who left 2 year ago before we can use this.”

## Open Licensing business models
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## You can still sell openly licensed materials
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(printed versions, special formats, content subscriptions, …).

## Openly Licensed materials can be doing the work of advertising other services.
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## Openly Licensed materials can directly support a charitable mission.
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## Slide 34
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Other sources of funding / crowdsourcing can be available for the development and maintenance of openly licensed content.

## Recommendations
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## Slide 36
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- **Content**
  - CC BY or CC BY SA
- **Code**
  - Modified BSD or (a)GPL

## Results
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## All three projects where this was proposed accepted the idea in principle.
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## Slide 39
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1. Accepted with more restrictive license (added NC).
2. Accepted with more liberal license (BY instead of BY SA)
3. Accepted as proposed (BY SA)

## It takes more work to get from agreement to actual implementation, but…
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## Load2Learn.org.uk/training/cuecards
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![First page of the “Computer Productivity and Accessibility Cue Cards”, a printed leaflet of tips for people who would like to improve their computer productivity, with a Creative Commons licence notice at the bottom.](assets/media/img-f81f58085eb0f74c.png)

![Cue card “How to make your own Cue Cards”, a page of numbered instructions.](assets/media/img-7553ed560ac09d44.png)

![Cue card “14 Essential Universal Shortcuts”, a table of keyboard shortcuts with their effects.](assets/media/img-e034ca0bbcc90c48.png)

![Cue card “WordTalk Quick Guide”, with installation instructions and a table of keyboard shortcuts for speaking text.](assets/media/img-deebee020d25b8a4.png)

## OER Videos on YouTube.com/Load2Learn
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![Screenshot of a YouTube video page, “Accessible text practice - Load2Learn Screencast” by the Load2Learn Project: the video title frame shows the CC BY NC SA licence icons and “Copyright © 2012 Dyslexia Action and RNIB”, beside a playlist of other Load2Learn screencasts.](assets/media/img-1a319e47b6aeddf4.png)

## iLearnRW will release code and content
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![Screenshot of an iLearnRW game page: a sentence “and every night I … this song for her” with a hand dragging the word “sing” into the gap, above a cartoon of three skeleton musicians in sombreros and a caption “Project Partners”.](assets/media/img-e800e4bddd3e4e96.png)

## bit.ly/cc-teachers
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![Screenshot of a SlideShare page showing the title slide of “Copyright and Creative Commons for Teachers: How to get legal resources for your PowerPoints and other teaching materials” in the player, “1 of 94”, beside a “Recommended” list of other presentations.](assets/media/img-a54db6d177a6d4d2.png)

## Image credits
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## Slide 46
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**Rainbow Bee-eater, food transfer by** David and Dorothy Jenkins CC BY NC SA [https://www.flickr.com/photos/78742710@N08/16174327408](https://www.flickr.com/photos/78742710@N08/16174327408)

## Thank you
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@TechCzech
